UK firm partners ZTA for tourism promotion

UK firm partners ZTA for tourism promotion
Published: 17 October 2018 (188 Views)
A United Kingdom (UK) based organisation, Starlight Global is positive about the growth prospects of the local tourism industry and has pledged to work closely with the Zimbabwe Tourism Authority (ZTA) in boosting tourists traffic from source markets such as the USA, the UK, Canada and Jamaica.

With over 90% of Jamaica's population being blacks, the country looks more African.

Jamaicans have a strong connection with the motherland and for the 35 Jamaicans who were on a familiarisation tour of Zimbabwe facilitated by ZTA and Starlight Global, the visit was more of a homecoming ceremony.

The group had a chance to sample some of the popular tourist attractions in Zimbabwe which include Hwange National Park, Matopos and the jaw-dropping Victoria Falls during their visit, and concurred that the country has all it takes to be the leading tourism destination on the continent.

Starlight Global Director, Shanice Lindsay said the tour was meant to give an insight to the Jamaicans on the popular attractions and pledged the organisation's resolve to work closely with the ZTA in boosting tourists' traffic into Zimbabwe.

"We are positive about the growth prospects of Zimbabwe's tourism industry. There is need to unlock the potential and going forward, we will deepen our partnership with the ZTA in promoting destination Zimbabwe," she said.

The UK based organisation, which was established in 1997 to empower Africans through a range of economic and cultural programmes, also announced plans to promote agribusiness and business investment in Zimbabwe.

- zbc

Tags: UK, Tourism, Company,
 0

You May Like These Videos

Comments

There are no comments.

Latest stories

War vets slam bread price hike

by Staff reporter | 22 April 2019 | 40 Views

Charumbira calls for truce in boundary row

by Staff reporter | 22 April 2019 | 36 Views

Mnangagwa hopeful on economy

by Staff reporter | 22 April 2019 | 39 Views

Revolution is the great teacher

by Reason Wafawarova | 22 April 2019 | 25 Views

Econet raises RTGS$479 287 for Idai relief through EcoCash

by Staff reporter | 22 April 2019 | 31 Views

Chief Mvuthu's family in fresh wrangle

by Staff reporter | 22 April 2019 | 35 Views

'Mnangagwa to crack whip on errand businesses'

by Staff reporter | 22 April 2019 | 34 Views

Artisanal miner shot dead

by Staff reporter | 22 April 2019 | 32 Views

'Zimbabwe public finances in bad shape'

by Staff reporter | 22 April 2019 | 23 Views

It's time for South Africa to rethink the economy

by Tapiwa Gomo | 22 April 2019 | 24 Views

'Mnangagwa won't take Zimbabwe anywhere'

by Staff reporter | 22 April 2019 | 34 Views

Military rifle recovered from poachers

by Staff reporter | 22 April 2019 | 30 Views

MDC led council not going back on tariff increase

by Staff reporter | 22 April 2019 | 33 Views

Mnangagwa told to be realistic

by Staff reporter | 22 April 2019 | 35 Views

'Wanton price hikes signify indiscipline'

by Staff reporter | 22 April 2019 | 28 Views

Where is Mnangagwa taking us to?

by Eddie Cross | 22 April 2019 | 27 Views

Rank marshal jailed over witchcraft rant

by Staff reporter | 22 April 2019 | 31 Views

Bosso brace for Triangle

by Staff reporter | 22 April 2019 | 27 Views

Confusion over Sadomba suspension

by Staff reporter | 22 April 2019 | 28 Views

Fraudulent clerk of court denied bail

by Staff reporter | 22 April 2019 | 28 Views

Zimra moves towards single clearance at ports of entry

by Staff reporter | 22 April 2019 | 16 Views

PHOTOS: Wicknell Chivayo carrying US$1 million in cash

by Mandla Ndlovu | 22 April 2019 | 17 Views

Genocide: A tool used by Mashonaland to demonise Ndebeles

by Mqondisi Moyo | 22 April 2019 | 24 Views

Mnangagwa lied about his arrest by whites?

by Mandla Ndlovu | 22 April 2019 | 16 Views

'Biti and Welshman Ncube must not contest at congress'

by Staff reporter | 21 April 2019 | 172 Views

Multiple inconsistencies in Mr Multiverse Dungani's article.

by Thulani Nkala | 21 April 2019 | 98 Views

Zanu-PF begins constitutional amendments

by Staff reporter | 21 April 2019 | 161 Views

WATCH: Pastor kisses a woman to remove a demon

by Mandla Ndlovu | 21 April 2019 | 193 Views

'Mnangagwa's advisor is a CIO double agent'

by Mandla Ndlovu | 21 April 2019 | 222 Views

'Mnangagwa and Enock Sithole were not crocodile gang members'

by Mandla Ndlovu | 21 April 2019 | 151 Views

President Mnangagwa's Easter message to Zimbabwe

by Mandla Ndlovu | 21 April 2019 | 110 Views

WATCH: Chiyangwa turns his 34 bedroom house into a hotel

by Mandla Ndlovu | 21 April 2019 | 145 Views

George Charamba gets baptism of fire

by Mandla Ndlovu | 21 April 2019 | 126 Views

Dreaded CIO Minister in fresh mine wrangle storm

by Mandla Ndlovu | 21 April 2019 | 117 Views

Matebeleland Collective a ZANU PF and British creation?

by Mandla Ndlovu | 21 April 2019 | 86 Views

Criminals cash in on lost IDs, certificates

by Staff reporter | 21 April 2019 | 101 Views